Buying and owning a home is a huge milestone for many people. And with that comes a huge financial responsibility to make sure it’s well maintained and protected while you live there. Home insurance is how you can protect your home. Understanding home insurance can help you feel prepared and confident when you build a policy.

Whether you’re a first-time homebuyer trying to decode your policy, or a longtime homeowner reviewing your coverage, Goosehead Insurance is here to help. Our home insurance guide breaks down everything you need to know in plain language.

We’ll cover how insurance works, what standard policies cover, how premiums are set, and so much more. Our goal is simple: to make insurance easy.

Here’s what to expect:

• Understanding home insurance: The basics
• How home insurance works
• The cost of home insurance
• How to choose the right policy
• How to save on home insurance
• Claims and coverage in action Home insurance in 2025: What we know so far
• Home insurance resources and learning
• Conclusion: Building a resilient homeowner’s strategy

I. Understanding home insurance: The basics

Everyone knows that they should get home insurance when they own a home. But before we start our deep dive into home insurance, let’s start with the basics. What home insurance is and why it matters

You might already know what homeowners insurance is, but let’s define it quickly here. Homeowners insurance (or just home insurance) is a policy that helps protect you financially if:

• Your home is damaged
• Your personal property inside is damaged or stolen
• Someone is injured on your property
• You cause damage to someone else’s property

Because these can be quite costly to pay out-of-pocket, having a home insurance policy helps pay the majority of the expenses. That way, when you have to file a claim, you’re only paying for the deductible you chose when you built your policy.

For most families, a home is the biggest investment they have. So, having a way to pay for repairs after major damage protects that investment and adds peace of mind. Home insurance is a safety net, making sure you don’t have to shoulder the expenses after a nasty storm, a burst pipe, or a break-in.

Why it’s required

While home insurance isn’t required by any state law, if you have a mortgage, your lender will almost always require proof of home insurance. Because a mortgage lender has financial stake in your property until your loan is paid off, they will want to make sure the home is protected from perils such as:

• Fire
• Lightning
• Smoke
• Hail
• Strong winds
• Theft and more

If you don’t get insurance yourself, your lender may purchase an insurance policy for you. This means you won’t be in control of what the policy contains and could lead to a monthly payment that isn’t ideal for your situation. And some lenders may require that your home insurance is paid through your escrow account to make sure that it is paid monthly.

Even if you’ve paid off your home and no longer have a mortgage lender, having home insurance is still a smart choice. Few homeowners can afford to rebuild parts of their home (or even rebuild entirely after a total loss) on their own.

What a standard policy covers (and doesn’t cover)

Standard home insurance policies typically include six types of coverage:

What informs a policy and what’s available may differ from state to state. If you’re ever unsure of what you have on your policy, review your declarations page. It should be readily available when you purchase a policy, or you can ask your carrier to provide it if you can’t find it.

It’s important to note that your standard policy will not cover more extreme scenarios such as earthquakes or floods. Those incidents either require specific coverage or an additional policy, which we’ll cover later.

The major policy types (HO-1 through HO-8)

As the name suggests, a homeowners insurance policy is for owners. But in the insurance world, this is classified as its own type of insurance policy. You may often see homeowners insurance referred to as an “HO-3” policy type. But there are eight different HO policy types.

Insurers use different policy forms to match the different ways people can reside, and the form number tells you what’s covered and how much. Here’s a quick table that breaks down HO-1 through HO-8:

Key terms every homeowner should know

You shouldn’t have to be an insurance expert to understand the language that’s used in your policy. Below, we’ll cover some common terms you’ll see and what they mean.

• Premium: The amount of money you pay for insurance. Typically presented in either monthly or annual amounts. Regular payments keep your policy active.
• Deductible: The portion you’re responsible for paying out of pocket when you file a claim.
• Declarations page: A summary of your insurance policy. It includes the coverage selections you made as well as coverage limits, deductibles, and costs.
• Coverage limit:The maximum amount the policy will pay for a specific type of loss
  • Ex: $250,000 for the house itself or $100,000 for liability
• Replacement cost: The determined cost to rebuild or replace damaged property with new materials of similar quality.
• Actual cash value: The current value of a belonging or property after depreciation (meaning you get less for older belongings).
• Peril: The specific cause of loss that a policy covers, such as fire, lightning, theft, or wind, to name a few.
• Exclusion: Something your policy does not cover.
• Claim: The formal request you file with your insurer when a peril happens.
• Endorsement (or Rider):An additional coverage (usually optional) that changes or expands coverage on your policy.
  • A few examples: You may add one for valuable jewelry, a home business, or certain other situations.

II. How home insurance works

Let’s say you’re preparing to get an insurance policy. First-time owners may not know the full ins and outs of what goes into building a policy and how it works in real time. And even longtime homeowners may have questions that need answering, like why premiums may rise after the first year.

This section will help you understand the insurance buying process at a high level.

How insurers assess risk

Insurance policies are written by evaluating the risks your home is likely to face. This process is called underwriting, and insurance carriers examine the following factors by how likely they’ll cause you to file a claim: Location: Areas more prone to natural disasters, extreme weather, or theft are key risk factors insurers assess.

• Construction materials: Certain materials are better at resisting risks like fire or wind over other materials.
• Age and condition: A home may have had renovations, but older plumbing, wires, or roofing increases risks and your likelihood of filing a claim.
• Claims and loss history: This goes for both your personal record and the home's history of loss (if you’re not the original owner). Frequent claims signal frequent payouts for the insurer.

It’s important to note that the sale price or appraised value of your home doesn’t play as big a role in the underwriting process as you may think. Instead, insurers assess the cost it would take to rebuild your home today, not what it would sell for. We’ve got a whole article explaining the difference between replacement cost vs. the market value of your home for more information. 

Understanding these factors helps explain why two similar homes may have different insurance costs.

The relationship between risk, coverage, and premiums

Now that we understand common risks and how carriers assess them, we can apply that to the actual policies and how risks inform your premium.

The higher the chance of risk you and your home face, the more risk the carrier takes on. This means that your rates will be higher, plain and simple.

You (and your insurance agent if you use one) want to find the right balance between coverage for risks and the price of your premium. More coverage means a higher monthly premium, but it also means less you have to pay when you file a claim.

But this still isn’t the full picture of what determines your premium. For that, we need to talk about coverage limits and your deductible.

The role of deductibles and limits

There are two big choices you need to make when building your premium: What you’re willing to pay out of pocket with your deductible amount and how much your policy will pay for.

We’ve defined deductibles earlier in this article, but just for convenience, your deductible is the amount you agree to pay out of pocket when you file a claim. And because you’re taking on some of the risk yourself, it plays a big role in your premium. Let’s break it down:

• Larger deductibles mean you’re willing to take on more financial responsibility, so that decreases your premium because the carrier is paying out less
• Smaller deductibles mean you’re asking the insurance carrier to pay out more, so your premium will be higher

Let’s put it into practice with two examples:

The same thing can be said for your coverage limits. These limits have a minimum and maximum amount that your insurance carrier is willing to pay for your policy.

Those that choose lower coverage will face lower premiums but will likely need to pay more for repairs, especially if costs exceed the set limits. That’s why it’s a good idea for you to make sure that your dwelling coverage can pay for what it takes to rebuild your home.

Don't base your coverage limits on the market value of your home, or what you still owe on your mortgage.

Common endorsements and optional coverages

Standard policies are just that: they’re standard. They don’t always cover more unique or severe situations. For that, people turn to additional endorsements or coverage options to add to their policies.

Here’s a list of common options that people consider adding to their policies:

• Windstorm and hurricane coverage: Some wind damage may be covered by a standard policy, but if you live in coastal or high-risk areas for wind and hurricanes, additional coverage is worth considering.
• Earthquake coverage: Especially helpful for those that live near fault lines. Damage caused specifically by earthquakes is typically not covered by standard policies.
• Wildfire coverage: While standard policies can handle fires, with the recent rise of wildfires on the West Coast, additional coverage is available for wildfires specifically.
• Water backup: Helps pay for water damage that was caused specifically by backed-up drains or sump pump failures.
• Equipment breakdown: if major systems such as HVAC, water heaters, etc., face sudden, unexpected breakdowns (not associated with wear and tear), this endorsement helps pay to fix or replace them.

Everything not listed in a standard policy is optional, so you don’t have to add them. But if you live in areas that are prone to situations that standard policies won’t cover, it’s a good idea to add them. 

It’s also worth stating again that flood damage is not covered by home insurance policies or optional coverage. You’ll need to seek out a separate flood insurance policy with either the National Flood Insurance Program (NFIP) or a private flood carrier.

The descriptions listed above in this section are general in nature and may be subject to policy terms.

III. The cost of home insurance

With all this in mind, it starts to become clear why home insurance premiums will vary from home to home. But rates have been increasing in recent years, so there’s more to cover here.

The average cost of home insurance

In recent years, home insurance prices have seen a sharp increase. According to Forbes Advisor, the average U.S. homeowner pays around $1,950 a year for a $350,000 home. This is likely due to inflation impacting rising rebuilding costs, as well as the spike in severe weather. 

The Consumer Federation of America reports a 24% increase in rates from 2021 to 2024, also citing inflation and the change in weather as reasons why. From 2024 to 2025, there’s been roughly an additional 8% increase, and the trend is expected to continue in 2026.

Keep in mind that these reports deal with the national averages. Rates will vary depending on:

• Where you live
• What you put on your policy
• Your policy carrier

This is a simplified explanation of what impacts your home insurance premium. This provides a better idea of what insurance carriers consider when calculating a premium. But there’s a little more to it.

Let’s break this down even further.

What really drives your home insurance premium

Ever compared your premium with a friend and wondered why they pay a different amount?

Carriers look at so many factors that even two similar homes could have different rates. Some factors are out of your control while others are things you can manage or improve over time. 

What You Can’t Control:

• Weather: Areas prone to hurricanes, wildfires, or floods are naturally more expensive to cover because they carry higher claim risks.
• Market and rebuilding costs: Inflation plays a huge role in rate increases. Supply shortages and labor prices also push up rebuilding costs.
• Reinsurance costs: Simply put, insurance companies have their own insurance that they need to pay, called reinsurance. So, when reinsurance costs go up, that trickles down to you.

What You Can Control:

• Your deductible and coverage choices: You have the power to set your deductible, coverage limits, and what to include outside of standard coverage.
• Home maintenance and upgrades: Regular upkeep and major-to-minor upgrades can help reduce your exposure to risks.
• Claims habits: If you can, avoid filing minor claims. Too many claims can increase your rates when it comes time to renew your policy.

Ultimately, your premium is the result of the world around you and the choices you make as a homeowner. When you know what’s within your control, you can do what you can to keep your costs manageable without giving up the protection that you need.

Why prices differ so much by state

Picture this: You live in Vermont, and you’re on the phone with a friend that lives in Florida. At some point, you land on the topic of home insurance. You mention the amount of your

annual rate, and your friend is shocked to find you pay much less than them. That’s because Florida faces some of the highest home insurance premiums in the U.S.

It becomes abundantly clear to you that where you live matters for your home insurance rates. In fact, the annual rate between states can be the difference of thousands of dollars a year.

So, the question becomes: Why?

It all goes back to what risks are present in the area where you live. For example, Florida is under threat of annual hurricanes. California is under increasing wildfire threats. Areas of Texas see severe weather and hurricanes as well. Because these risks are so constant, insurers are having to rebuild or repair homes at a much higher rate.

In fact, some of these risks are becoming so prevalent that some insurance companies are pulling out of high-risk states. It’s concerning to see, but rest assured that there are still carriers who will provide coverage in these areas.

Ultimately, geography matters as much as the home itself. Understanding the risks helps explain such wide differences in rates across the country.

How reinsurance and global costs affect you

Insurance companies need insurance too. This is called reinsurance. It is essentially insurance for the insurance companies: reinsurance companies help insurance carriers take on some of the risks so the carrier can stay active after major disasters.

Because of this, when reinsurance rates increase for the insurance companies, that increase will trickle down to your premium. 

As severe weather events and natural disasters happen more frequently, reinsurance costs rise as well. And because reinsurance companies assist in global markets, disaster doesn’t have to strike close to you for you to see the effects.

If a catastrophe happens in another country, it can tighten the world market as claims are filed. This then impacts availability. If some insurers can’t benefit from their own insurance policy, they may have to pull out of high-risk areas.

This is a quick, high-level view of reinsurance, but reinsurance is a behind-the-scenes factor that some never hear about. Understanding reinsurance can help inform you of the big picture that is your insurance premium.

IV. How to choose the right policy

We’ve gone over what goes into policies and factors that impact your rates. So, what does it all mean when it comes to finding a policy that works for you?

Whether you’re a first-time home buyer, or a longtime homeowner who’s looking for a change, you need to know how to find the right fit for your needs.

Assessing your coverage needs

Home insurance is great for protecting you from all the “what ifs” the world can throw at you. But the “best” policy for you is one that serves your needs right now. It’s important to consider local risks, but before you start comparing quotes, assess what’s currently going on in your life and how your policy serves you right now.

Let’s cover what you need to know when thinking about a new policy:

Rebuild cost 

Making sure you know how much it could cost to rebuild your home is more important than its market value. Double check that your dwelling coverage limit matches those rebuild costs.

If you’re not certain that it still does, you can use online calculator tools to determine the cost. Or you can go the official route and have an appraiser or contractor evaluate your home. This is especially important if you’ve made any upgrades or remodels or just want to keep up with current inflation trends.

Personal property

New purchases for furniture, electronics, or appliances need to be accounted for. These things may slip through the cracks if you let your policy auto-renew without reviewing it first. Personal property coverage defaults to about 50-70% of your dwelling limit. But you can adjust it as your inventory grows.

Liability protection

Think about new pets, installments (such as a pool), or if people visit your property, such as guests or other visitors. If any of this is true for you, it would be wise to consider increasing your liability limits.

The “best” policy will look different from person to person. Whether it be different needs to different budgets, your home insurance policy needs to protect you from the unexpected. But it also needs to serve your current situation.

Comparing insurers and policy options

You’ve made all the checklists. You understand your local risks. Now you need a policy. Finding the right policy can be overwhelming: Multiple carriers, similar prices, and fine print that all looks the same.

Here are a few reliable ways to help you narrow down your options and find the right fit:

Compare coverage, not just price

Two policies may look identical, but they may include different coverage limits, exclusions, or deductibles. Check your current declarations pages and see how it stacks up to other offerings. Price is an important consideration, but it’s not the only one.

Customer satisfaction

How a carrier communicates with customers and how they handle claims matter. However, knowing who to trust and how to figure that out can be tricky. It can be hard to take online reviews at face value, too.

So, where do you turn? There are 3rd party publishers who review companies and create listicles and will evaluate companies and assign them superlatives as they see fit. Some local government websites may have comparison tools for you, like the Office of Public Insurance Counsel in Texas.

If you work with an independent agent or brokerage, it can help to ask them of their opinion. They can help find a carrier that way.

Word of mouth is also a powerful tool. Ask your friends and family how satisfied they are with their current carrier to help you make an informed decision.

Work with brokers

Brokerages have partnerships with many carriers, but the main goal is to serve you and your needs. Goosehead Insurance can compare policies from multiple carriers on your behalf and present you with the available options.

This can save you hours and a lot of effort because licensed agents are able to pull that data for you much quicker.

Availability and financial stability

Some carriers offer coverage nationwide while others only cover a specific area of the U.S. Carriers typically state the areas that they cover on their websites. We have seen carriers pull out of certain areas due to extreme weather, but for the most part, the market has stabilized. Concerns about carriers pulling out of markets is, at the time of writing this article, on the decline.

Financial stability is also something to consider, as you’d expect a company to pay when you file a claim. There are independent rating agencies that can give you an idea of a carrier’s stability. But keep in mind that the rating factors from these agencies can vary. Taking the word from one agency isn’t the only way to determine a company’s stability.

Understanding exclusions and limitations

Every home insurance policy has its limits. There are things your home insurance policy does not cover.

Exclusions outline the situations or types of damage an insurer won’t pay for, while limitations are the caps on how much a policy will pay for certain losses.

Common exclusions include:

• Floods and earthquakes: These are typically never covered by standard home insurance. Earthquake protection is available through additional endorsement/coverage. Flood protection, however, requires an entirely separate policy through the National Flood Insurance Program or a private carrier.
• Maintenance or wear and tear: Regular upkeep is the homeowner’s responsibility, while a sudden, unexpected loss is where insurance steps in. Gradual problems or aging appliances aren’t covered by insurance.
• Neglect or improper repairs: Damage that was either intentional, neglected, or repaired improperly often isn’t covered.

Coverage limitations:

• Jewelry and valuables: Additional endorsements or coverage are available for high-value items, as standard policies cap at around $2,500 for theft claims.
• Fine art and collectibles: Typically, you’ll need to provide documentation of a recent appraisal to get coverage for high-value art.
• Business property at home: If you run a business out of your home, standard policies may only offer a low limit unless you add specific coverage.

Knowing what a policy excludes and what it has limits on can help you have a conversation with your agent. Ask to see a preview of your declarations page before signing and binding a policy so you don’t have any surprises later on. 

Red flags to look for when shopping

Insurance is a big part of feeling secure in your home. Most companies operate with transparency and integrity, and many of us would like to believe that every company does. However, it’s always a good thing to read fine print and trust your instincts.

If something feels off about a quote, offer, or even a sales representative, it’s best to pause and take a step back before committing.

A few signs that deserve a closer look:

• Unusually low premiums: A price that may seem “too good to be true” may not be telling the whole picture. This may come with reduced coverage, high deductibles, or limited claims support. Always confirm what is actually included in the quote.
• Missing or vague policy details: Legitimate, trusted insurers clearly spell out what’s covered, what’s excluded, and how claims work. Be cautious if anyone is unwilling to provide documentation before purchasing.
• High-pressure sales tactics: Reliable agents or representatives understand the need to review your options and ask questions. Some might even encourage it. If someone is pressuring you to sign and makes you feel uncomfortable, step away.

If you ever feel uncomfortable or something doesn’t seem right, it’s ok to walk away and keep looking.

Responsible agents or brokers will prioritize your comfort and understanding before asking for commitment.

V. How to save on home insurance

Even with premiums on the rise, home insurance doesn’t have to break the bank. There are many strategies you can use to keep your home insurance affordable.

Shop around and compare quotes

Many carriers offer “new customer” discounts when you first sign with them. This usually wears off after your first year, so that’s one reason why people see price increases.

One of the most effective ways to save on your home insurance costs is also the simplest: compare your options. Prices and coverage availability vary widely between different companies, even for nearly identical homes. Shopping around can help you see how different companies can interpret your risk.

Comparing on your own, however, can be incredibly time-consuming. And on top of that, each company uses its own rating model, policy terms, and discount structure. This makes it hard to make “apples-to-apples" comparisons.

That’s where Goosehead can step in. We’re able to make comprehensive comparisons from top-rated carriers on your behalf. Instead of presenting you with a single quote, we’re able to gather multiple quotes based on what’s available in your area and based on your needs and budget.

When you work with professionals, all your options are presented in a fraction of the time. You can feel confident about making a more informed choice this way.

But it doesn’t end there. It’s common practice to review your policy once a year, or whenever life changes. Rates fluctuate, so shopping around annually and changing your policy is one way to keep your policy current and your costs in check.

Bundle and leverage discounts

Shopping around is one strategy, but if you’ve had a positive experience with your current provider and don’t want to shop around, don’t worry. Depending on your carrier, there are likely ways to save. You just have to ask about them.

Bundling policies

Home and auto policies tend to go hand in hand. Many, if not all, carriers that have multiple insurance products offer a reduced rate for bundling home and auto together. But you don't have to bundle with just auto. If you don’t own a car, bundling options are available for other products like boat or umbrella insurance.

Qualifying for discounts

Beyond bundling, there are ways to qualify for discounts by:

• Installing protective devices: Smoke detectors, home safety alarms, or smart home systems show initiative in protecting your home to mitigate risk. Companies recognize this and may reward you for it.
• Keeping a claims-free history: Utilize insurance only when you absolutely need to. Minor damage that could be handled without filing a claim is recommended to keep your claims frequency low.
• Loyalty discounts: If you’re happy with your provider and decide to stay with them long-term, you can sometimes unlock additional savings or benefits.

Each company can structure discounts differently. Sometimes, they won’t be made immediately available, so you may have to ask about them. Licensed professionals like Goosehead may help you find discounts.

Upgrade your home to reduce risk

Insurers love it when they see you take proactive measures to protect your home.

Small improvements to your home do more than just offer you peace of mind. They can act as a signal to your insurance carrier that you’re doing your best to mitigate risk. And because of that, you may be rewarded for your responsible upgrades.

Some common upgrades that may result in a discount or savings:

• Upgrade roofing: Replacing shingles or upgrading to impact-resistant materials helps reduce the likelihood of wind or hail damage.
• Prevent water damage: Installing water or leak-detection sensors, upgrading plumbing, automatic shut-off valves, or sump-pump backup systems can help fight water damage. Water-related claims are common and often the most expensive, so prevention pays off quickly.
• Regular maintenance: Don’t let minor mishaps or damage go unattended. If you wait too long and it becomes a bigger issue, your insurance likely won’t offer coverage. This could come in the form of minor plumbing issues or upgrading wiring.

No two insurance companies are the same, however. It’s worth noting that some companies may not offer discounts for these upgrades. But there are still plenty out there that can reward responsible upgrades that lower the risk you face.

Finding the right balance for you

We’ve discussed the relationship between your deductible, your coverage limits, and your premium already. But there’s no one-size-fits-all answer when it comes to selecting these for your policy.

The best setup depends on your personal comfort level, both emotionally and financially.

Think of your nest egg or emergency funds. Remember, your deductible is what you are responsible for paying. If you had to pay $2,500 for your deductible tomorrow, would it cause stress? A smaller deductible may be worth the slightly higher premium if that’s the case.

The same goes for your coverage limits. Your protection levels should feel realistic. You don’t need to be excessive, but you shouldn’t skimp on it either. Feeling secure is the main goal here.

VI. Claims and coverage in action

Home insurance matters most when you need to use it. In this section, we’ll walk you through what happens after a loss, from filing a claim to understanding how coverage applies in real-life situations.

How to file a home insurance claim

Damage to your home creates a stressful situation. Filing a claim shouldn’t add to the stress.

Knowing what to do when you need to file a claim is important, so keep this checklist handy when the unexpected happens:

1. Make sure everyone is safe:

From a fire, a fallen tree, or a break in, before you do anything, remember that safety matters. Make sure no one is hurt before picking up the phone. Then you can call emergency services or the authorities if necessary.

2. Prevent further damage:

Do what you can to prevent the damage from getting worse. Cover broken windows, move items out of danger, or evacuate if needed to make sure no one gets hurt.

3. Document everything:

Photos and videos of the damage from every angle you’re able to get are crucial for the claims process. Make a list of what was damaged, when it happened, and how it happened. The more evidence you can get, the better.

4. Notify your insurance:

This is where you’ll file the claim. Most insurance companies make it easy for you to start the process through a mobile app. But other methods are calling a direct claims hotline or filing through your carrier’s website.

5. Meet with an adjuster:

Once you’ve filed the claim, an adjuster will be assigned to your case. They will either inspect the damage through the evidence you submitted or visit you in person. This is how they determine your payout, so be available for questions.

6. Review your settlement:

Once you receive the estimate, review it carefully to make sure it includes all covered repairs. If something seems off, something is missing, or you need to ask questions, be sure to reach out.

Trying to figure out what to do in the moment can add to the stress if disaster strikes. Knowing how to file a claim and what to expect helps you be prepared.

What to expect from an adjuster

An adjuster is a person assigned to your claim by the insurance company. The adjuster’s job is to evaluate the damage listed in your claim and determine how much the company will pay for repairs or replacement based on the coverage in your policy.

Understanding what happens when the adjuster reaches out to you can help you feel prepared and make the process as smooth as possible.

Scheduling the inspection

The adjuster will contact you to set up a time to review the damage, either in-person, virtually, or on the phone. If you’re the person who experienced the loss and filed the claim, it’s best that you are present so you can explain everything in detail to the adjuster.

Document review

Be sure to bring photos, videos, or potential receipts and/or contractor estimates to your meeting. This will give a baseline for the adjuster to compare your documentation to the policy terms and coverage limits.

Damage evaluation

Once the adjuster has reviewed the documentation or seen the damage in person, they will estimate repair or replacement costs (factoring local labor costs and material prices).

Settlement and payment

Once the review is complete, you should receive documentation from the adjuster (most likely via email, but sometimes as a physical letter) for the settlement. This will outline the approved amount based on your policy.

If the settlement amount is lower than expected, reach out to your insurance company. However, understand that getting a different amount is not guaranteed, especially if you don’t have a specific coverage or prices exceed your limits.

Common claim denials and how to avoid them

Filing a claim doesn’t guarantee a payout. Sometimes, insurers deny or reduce payments if the claim falls outside the scope of your policy terms.

Common reasons a claim may be denied:

Excluded events

Flood and earthquake damage are common situations that one might assume their policy covers. However, unless you have specific coverage or a flood policy, standard home insurance won’t cover these events.

Maintenance or neglect

General wear and tear and damage caused by long-term neglect (water damage from a leaky roof, termites, old pipes) will often be denied. Regular upkeep is the homeowner's responsibility. If it’s determined that the damage could have been avoided with regular maintenance, the claim will be denied.

Late reporting or lack of documentation

Insurance companies require prompt action and definite proof of a loss. You’ll only have a certain window of time to file a claim and provide documentation. If you wait too long to do either, the claim likely won’t go through.

Time frames range from state to state and carrier to carrier. It may be a range of 30 days to up to three years. But the sooner you can file, the better. If you’re not sure of your window, contact your carrier.

Coverage limits have been reached

If the costs to replace or repair your loss exceed your policy limits, the insurer can only pay up to what you’ve selected for those amounts.

Denials will happen. The best way to make sure your claim doesn’t get denied is to be very familiar with the details of your policy.

Regularly review your declarations page. If you see something you don’t understand, reach out to a licensed professional. They can help you understand the language and verify that your limits match your current needs.

VII. Home insurance in 2025: What we know so far (Updated Annually)

The home insurance landscape went through many changes in 2025. As we head into 2026, let’s take a moment to look back and highlight trends so we can understand what’s shifted, why prices rose, and what to expect going forward. 

2025 Overview: What changed

This past year brought many changes and challenges to the home insurance market. Many homeowners saw a price hike in their premiums, and others faced fewer choices for coverage.

Insurance has always reacted to storms, fires, and other risks, but from 2024 to 2025, we’ve seen how these risks are changing and how they impact rates. 

J.D. Power reports that nearly half of all U.S. homeowners saw spikes in their premiums from 2024 to 2025 because of these risks. Rising rebuild costs also played a role. As labor and building materials become more expensive to rebuild, so does your premium. 

California saw destructive wildfires at the start of 2025, which caused availability concerns. And California’s not the only one. Other high-risk states saw reduced business or tightened underwriting rules, which made it harder for some to find affordable options.

These changes made 2025 a year where many homeowners had to review their coverage more closely. However, as the year progressed, AM Best reports that despite increased risk and these increased building costs, insurance carriers are on the way to stabilizing.

Consumer response

We now know why prices have been increasing. And we see how the insurance companies are responding. But premiums impact homeowners the most. And some have taken different approaches in response to the ever-rising costs.

Changing coverage, deductibles, and carriers

A trend that became apparent in 2024 and 2025: homeowners are opting for either less coverage, higher deductibles, or both. This likely isn’t by choice, but with rebuild costs increasing and underwriting becoming stricter, homeowners have had to find a way to afford their coverage.

For some, the only way to achieve this was to take on more financial risks. Lower coverage limits and higher deductibles mean more responsibility for the homeowner, but it can make premiums lower.

This may not be the right fit for everyone, but it became a very common trend to stay insured without cutting coverage entirely. In more extreme cases, however, some were opting for no coverage at all.

Loyalty seems to be changing as well, as many have been shopping around for new discounts or better deals. This could add some competitive rates back into the market, but it may be too early to say that will change premium rates for sure.

Investing in home security protection

One way to lower a premium is to show your insurer that you’re actively taking steps to reduce risk. This can come in the form of upgrades or opting for home security systems. This could include:

• Water-leak sensors
• Smoke detectors
• Monitored security systems
• Safety improvements (such as fire-resistant materials or updating roofing)

There’s been a rise in investing in home protection and lowering home insurance premiums is one of those reasons.

Outlook for 2026

Premiums will likely still rise

Premiums have increased every year for the last five years. This isn’t expected to stop as we enter 2026. However, it may not be as steep as it has been in recent years. Again, it’s worth noting that some analysts in the field are seeing some stability in the market. But inflation and the increase of rebuild costs are still big players that will cause spikes in premium rates.

Weather risk still a major factor

We’ve talked extensively about the relationship between premiums and weather. As we enter 2026, severe weather is expected to continue, and with more frequency. While they can be hard to predict with accuracy, it’s proven that weather events are becoming stronger and happening more often.

Stronger focus on prevention and resilience

From storm-proofing your home to installing safety features, home improvement is on the rise. Many homeowners want their efforts recognized by their insurance companies. And discounts are available for those that upgrade their homes.

VIII. Home insurance resources and learning

From national organizations to state-level regulators, or even brokerages and agencies like us at Goosehead, you can always find reliable information when you need it.

We’ve compiled some of the best resources available today below, how you can utilize them, and how Goosehead can help make sense of it all.

National and state insurance resources

Trusted third-party organizations that offer clear, trustworthy information about insurance, consumer rights, and disaster risks

National Association of Insurance Commissioners (NAIC)

Website: https://content.naic.org/consumer

• Offers consumer guides, extensive glossary of insurance terms, and state-by-state resources.
• Great for additional learning on how policies work and what protections exist in your state.

Insurance Information Institute (III) 

Website: https://www.iii.org

• Provides easy-to-understand articles on coverage, claims, and common insurance topics.
• Good for high-level explanations and national trends.

FEMA – Disaster Preparedness and Recovery 

Website: https://www.fema.gov

• Helps to understand flood risk, how to get disaster assistance, and offers preparedness resources.
• Useful if you live in storm, fire, or flood-prone areas.

NOAA / National Centers for Environmental Information (NCEI) 

Website: https://www.ncei.noaa.gov/

• Helpful for explaining how storms and disasters impact insurance prices and availability
• Tracks major weather and climate events

Your State Department of Insurance (DOI)

• Every state has a DOI that explains local rules, approved carriers, and consumer complaint information
• Some DOIs even provide sample policy guides or coverage checklists

Tip: State DOIs vary widely. Search “[Your State] Department of Insurance” to find the right site.

Where to learn more about your coverage

National resources are great for understanding the big picture of insurance. To understand your own coverage, look no further than your own policy documents and the people who help you manage them.

Your declarations page

This is your policy summary. It will list everything you chose when you built your policy. It includes limits, deductibles, optional coverage, and your premium.

Review this at least once a year. This keeps you up to date with what your coverage offers and lets you modify it if things have changed.

Home inventory tools

Keeping track of your property with an app or a spreadsheet keeps you organized. Home inventories also help make filing a claim easier. It better prepares you if you’re building a new policy because you’ll know what coverage or limits to choose.

Your insurance agent

Brokerage, independent agent, or direct representative of your carrier: there are many ways to find an industry expert. These days, you can go to a carrier’s website and buy a policy without interacting with an agent. However, there should be a support hotline available if and when you need clarification.

Questions to ask an insurance agent

Whenever you do need to reach out to an expert, here are some helpful questions to consider.

These can help you get clearer answers on your policy or help you make informed decisions when seeking a new policy.

• Do I need extra protection from storms, wildfires, floods, or earthquakes?
• Is my personal property coverage based on actual cash value or replacement cost?
• Do I have the right endorsements for my home’s features or valuables?
• Are there any discounts available that I might qualify for or am missing based on home upgrades?
• Has anything changed in my area that might affect my premium this year?
• Do my coverage limits match today’s rebuilding costs?

These questions are a good starting point. Some people may have more specific questions based on their circumstances.

Asking an insurance agent for help or clarification shouldn’t intimidate you. Agents are here to help. 

How Goosehead can help you make sense of

It all General resources are great for teaching you what insurance is. But an agent can help explain what coverage you have and how to get the policy that makes the most sense for you.

That’s what Goosehead does for you. We show you how all your options compare, and can identify which ones align with your home, budget, and risk.

At Goosehead, we’re here to serve you. That means:

• We show you all your options from available carriers all at once
• We can explain differences and coverage in ways that’s easy to understand
• We can review your current policy, give recommendations, and help you switch carriers
• You stay in control of what you need while having an expert guide you

IX. Conclusion: Building a resilient homeowner strategy

Key insights

Home insurance is a safety net that protects your home. For some, understanding the big picture of home insurance might seem complicated, but it doesn’t have to be.

From how policies work, what they cover, how premiums are set, and more, we’ve covered just about everything you’d need to know.

We hope this guide also gives you some insights on how to manage the rising costs of premiums, reduce risk, and ultimately make you feel more confident about the choices you make for your protection.

No matter where you live or what type of home you have, the goal has stayed the same: finding coverage that fits you.

Annual review reminder

One of the biggest takeaways from this guide: Review your policy annually.

Your home and your life change, so your home insurance policy should change with them. Yearly reviews, either by yourself or with an agent, are one of the best ways to keep your policy working for you.

Happy with your policy and your carrier? Great! But a “set it and forget it” mindset doesn’t work for everyone. Taking a few minutes each year to review your coverage can make a big difference.

Get support from a trusted expert

As the insurance industry evolves, people have the choice to seek out insurance on their own. Companies have adapted that way too.

However, if you want expert support or simply don’t have time to find and make comparisons on your own, Goosehead Insurance is here to help.

We make comparisons for you in a fraction of the time and present you with the options. All you have to do is choose what works best.

If you want a second opinion on your current policy, check coverage, or want to know what’s changed in the industry, we can help.

Your home is one of the biggest investments you have. Protect it with the right coverage and support with Goosehead.